ken yeungtechNOLOGY journalist and marketerWith more than 15 years of work under his belt, Ken Yeung is a seasoned marketer who appreciates a good story. His career spans different roles in execution, all in the digital space and centered around crafting the perfect narrative for companies and the general public. Among his capabilities include project management, content strategy, and journalism.
Ken holds a Bachelor of Business Administration degree in Marketing from the University of Hawai'i at Manoa. |
"Ken's project management skills, and his ability to communicate requirements to developers clearly are actually as strong as his reporting and analytical skills...
Ken is probably just the right person for the job if you want it done right, thoughtfully, and clearly expressed." |
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Mark plakias, vp of knowledge transfer
orange silicon valley
CONTENT STRATEGYAs one of the Strategy and Research Content Leads with Orange Silicon Valley, Ken led the effort to establish an online presence for the French telecommunication operator's strategic outpost (i.e., website development, copywriting, social media, and promotion).
He also assisted in curating and interviewing speakers on-stage for the Orange Institute event series, while managing a weekly analyst newsletter that was distributed to Orange executives. Working alongside analysts and senior executives, Ken crafted contributed articles and managed the relationship with external agencies to place bylines with WIRED and TechCrunch. He's also a mentor with Orange Fab, Orange's startup accelerator program. Ken has also worked as a Senior Editor for customer communication startup Intercom where he created the "Memo" newsletter, which curated the day's top tech news; helped craft blog posts, and assisted with media outreach. journalism
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what can i do for you?
account managementinteractive strategyemail marketing |
content strategysocial media marketingcommunications planning |